70s and Sunny

For this spread we were hoping to capture the vibe of a hot sunny summer day at the beach and on the board walk with 70s inspired fashion… the tricky part was that on the day of the shoot it was in the 40s and Foggy! We spent the day trying to chase the clearings and avoid the fog and mist. My hat goes off to Cameron Emily and Erica for wearing beach outfits in the cold and wet and making it look like they were warm.

I bought some expired polaroid film and shot with a polaroid 600 all day so we could scatter the polaroids in a product layout. For the final shots I added in Blue sky and clouds from pictures i’d shot in Bermuda, smoothed out goosebumps and photoshopped purpley-blue fingers, toes and lips back to warmer looking peachy colors!

bigger is better… here’s a higher res version of the opener.

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