The Boston New Balance Brand Experience store opened yesterday, right by the finish line of the Boston Marathon.
I’ve been shooting behind-the-scenes of the construction the last few weeks, and shot the Store interiors with the Global Creative Director Wednesday Night.
you can see the Behind-the-scenes here: Construction
the store interiors here: New Balance Copley Store
Stop in and support the only major athletic brand that still manufactures in the US.
Some of my f/w 2012 Catalog shots are already being displayed in-store….